videos and then slowly ventured into educational content for learners between the ages three and eight, including the hearing and speech impaired. So far, I have partnered with Mimi Ni Nani, a Tanzania-based organisation and Holby Education Investment,” she says.
For many young people, venturing into business requires a leap of faith and for her, it was not different.
“When I was accepted for GSC, I hesitated because people taking part in the challenge were already established business names, yet for me, it was a hobby. We were trained on business development, how to acquire customers and all that which entails making a successful business, the one-week incubation programme also had a pitching competition and I emerged the third best, which boosted my morale,” she says.
She adds, “When I started out, I made a couple of hundred shillings from each job, but now my rates are around Sh2,000 per minute and people are paying.”
One by one, her clients started posting her animation videos on their social media accounts and that’s how she started getting more jobs from the referrals.
Balancing her engineering studies and business has been a challenge, as both require highly engaging concentration.
“I constantly have to balance many things at once and squeeze my social life. What I have learnt in this journey is that it is okay to fail. I have also learnt how to prioritise and stay focused. Most importantly, I have learnt how to ask for help. Whatever problem I am facing, someone else somewhere has already figured out the solution. I just need to ask. And that the most important thing I can gift myself is being self- aware then finding and sticking with my tribe. Things are easier that way,” she adds.
Global awards
Fortunately, now she can delegate some duties to her two colleagues, a voiceover artist and a writer.
“I am happy I won the money because part of it will go into training them so that they can give more input into the business,” says the recent graduate.
Her dream career was journalism and when she got into campus, she thought she could still pursue it as she studied for her degree progrramme. Consequently, she undertook a number of online internships and trainings including UN Women Champions for Change and as a writer on Opportunity Desk, a platform curating training, awards and scholarship programmes for youth across the continent.
“That’s where I got to know about Entrepreneurs Organisation, and later found out about the Kenyan chapter, which advertised on Facebook about the Global Student Entrepreneur Awards (GSEA) Kenya 2020. I applied for it and emerged the winner,” she states.
GSEA provides student entrepreneurs with networks, global platform and transformational support, with students from 39 countries competing for the winning place and prize money. Josephine won the local chapter competition which